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AI POWERED PRACTICAL
LEAD GENERATION PROGRAM

AI POWERED PRACTICALL
LEAD GENERATION PROGRAM

Master the full lead generation funnel, including strategy, Meta and Google Ads, landing pages, CRM and AI, with an agency running real campaigns. We will literally hold your hand and guide you step by step as you build and launch your own campaigns, so you complete the six-week program with real leads, not just theory. 😉

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4.9 stars
Digital Marketing Program — Ostadji

REGULAR PRICE AED 1850 (USD 504)
Program Fee
AED 1,200 USD 327
LIMITED TO 15 SEATS

RESERVE YOUR SEAT

Duration

6 weeks · Every Sunday

6:30 to 9:00 PM (GST)

Breaks Included

Start Date

To Be Announced

Recording & slides will be provided

Modules

Online / Live · no pre-recorded sessions

Theory & practical sessions in English

Ostadji | This Program Is For You If…
Who Is This For

This Program Is For You If…

IF YES, THEN YOU ARE ON THE RIGHT PLACE! 👍
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Ostadji — Program Steps
How the program works

Everything you need to generate leads

A step-by-step, hands-on journey where we hold your hand as you build and launch your own campaigns during the sessions, so you leave the six-week program with real leads. 😉

01
Digital marketing training illustration
Learn

Digital Marketing Training

Practical, hands-on training in strategy, AI, CRM, landing pages, Meta Ads and Google Ads, everything you need to attract, capture and convert qualified leads.

02
Practical lead generation demo illustration
Practice

Practical Lead Generation Demo

Watch the full lead generation process in a live demo then run it yourself with real, guided practice.

03
30 days post-training support illustration
Support

30 Days Post-Training Support

30 days of post-training support after the program, plus a 30-minute one-on-one campaign review with the trainer in addition to the group sessions.

WHAT YOU'LL LEARN

* Tools may change to match current industry use, ensuring your knowledge stays relevant and up to date.

Program Curriculum | Lead Generation Program
CURRICULUM

Every week builds on the last. You finish with a real lead generation campaign running with real data, not just theory.

Week01

Strategy & Funnel Foundations

Offer building, audience research

  • Lead Generation Fundamentals
  • Push vs Pull Marketing
  • Identifying Your Ideal Customer Profile and Buyer Persona
  • Competitor and Market Research
  • Developing Your Offer, Value Proposition and Lead Magnet
  • Understanding the Customer Journey
  • Selecting the Right Lead Generation Channel
  • Mapping the Complete Lead Generation Funnel:Traffic Source → Landing Page or Lead Form → CRM → Lead Qualification → MQL → Sales Follow-Up → SQL → Appointment or Sales Opportunity → Customer
  • Differentiating Leads, Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs)
  • Key Lead Generation Metrics and Terms:Reach, Impressions, CTR, CPC, CPL, CPQL and Conversion Rate
Week02

Meta Ads + Content Creation

Campaign build & practice launch with AI

  • Introduction to Meta Advertising
  • Understanding the Meta Campaign Structure:Campaign → Ad Set → Ad
  • Audience Strategy and Targeting
  • Broad, Interest and Geographic Targeting
  • Ad Copy and Creatives
  • AI Avatar Video Ads – No Need to Be on Camera!
  • Understanding Lead Conversion Locations
  • Instant Forms, Website and WhatsApp Campaigns
  • Qualification Questions Inside Meta Forms
  • Campaign Budgeting and Bidding
  • Advantage Campaign Budget vs Ad Set Budget
  • Advantage+ Placements vs Manual Placements
  • Custom and Lookalike Audiences
  • Retargeting Website Visitors and Engaged Users
  • Using AI for Copy, Headlines, Image & Video
  • Creating Advertising Hooks and Offers
  • Setting Up Lead Notifications and Follow-Up Workflows
Week03

Google Ads + Content Creation

Search & lead form campaigns with AI

  • Introduction to Google Ads and Campaign Types
  • Search Engine Market Share
  • Understanding Search Intent
  • Google Ads Account and Campaign Structure
  • Keyword Research, Match Types and Negative Keywords
  • Search Ads: Reach people actively searching for your services
  • Geo-Targeted Ads: Target potential customers in specific locations or service areas
  • Bidding and Budgeting
  • Using AI to Generate Headlines, Descriptions and Ad Assets
  • Quality Score and Landing Page Relevance
  • Display Ads: Reach your audience across relevant websites and apps
  • YouTube Ads: Generate interest through targeted video ads
  • Demand Gen Ads: Reach potential customers across Gmail
  • Retargeting Ads: Re-engage people who interacted but did not convert.
  • Google Advertising Policies
  • Measuring and Monitoring Results Through Analytics
  • Lead Generation Campaign Practical Demo
Week04

Landing Pages & CRO

Understand how landing pages are built and optimized

  • Purpose of a Lead Generation Landing Page
  • Understanding Landing Page Structure and Form Placement
  • Writing a Strong Headline and Supporting Message
  • Presenting the Service Offer Clearly
  • Communicating Benefits Instead of Only Features
  • Writing Conversion-Focused Landing Page Copy and CTA
  • Creating Trust Through Testimonials and Social Proof
  • Calendly and WhatsApp Integrations
  • Mobile-Friendly Landing Page Design
  • Page Speed and Performance Optimisation
  • Understanding Conversion Rate Optimisation
  • Using AI to Develop Landing Page Content
Week05

Live Launch

Launch your real Meta Ads lead campaign

  • Build Your Own Meta Lead Generation Campaign
  • Create and Upload Your Ads, Creatives and Lead Form
  • Set Your Audience, Budget, Placements and Campaign Settings
  • Launch Your Campaign with Lead Notifications and Follow-Up Workflows
30 Min 1-on-1 Session
Week06

Review

Review everyone's real campaign data, scaling

  • Review Campaign Performance with the Trainer
  • Analyse Lead Quality and Key Metrics
  • Optimise Targeting, Creatives, Budget and Lead Form
  • Your Next Steps After the Program
Guest Speaker Sessions — Ostadji

Personalised
Q&A & Guidance

The sixth and final session will be dedicated to personalised Q&A and reviewing each participant’s real campaign data. We will identify what is working, highlight areas for improvement, and provide practical guidance based on your goals. Dates will also be confirmed for a separate 30-minute one-to-one session with each participant for individual campaign review and support.

Live online guest speaker session with participants on a video call

Works Best For Service Businesses

Real Estate Generate qualified buyer and investor leads.
Healthcare & Aesthetics Fill your calendar with patient bookings.
Business Setup & Immigration Reach clients ready to set up and relocate.
Education & Training Drive course enrolments and sign-ups.
Legal Services Attract high-intent consultations.
Finance & Insurance Build trust and win quality policy leads.
Construction & Interior Design Showcase projects and win bigger contracts.
Home Services Get booked for repeat local jobs.
Automotive Services Bring more cars into your workshop.
Technology & Software Services Turn demos into paying clients.
B2B Professional Services Build a steady pipeline of business clients.
Recruitment & HR Services Connect with employers and candidates.
Hospitality & Travel Boost direct bookings all year round.
Logistics & Transportation Land contracts with shippers and traders.
Fitness & Wellness Grow memberships and class bookings.
Events & Wedding Services Get discovered for every season’s bookings.
Digital Marketing Program — Ostadji

REGULAR PRICE AED 1850 (USD 504)
Program Fee
AED 1,200 USD 327
LIMITED TO 15 SEATS

RESERVE YOUR SEAT

Duration

6 weeks · Every Sunday

6:30 to 9:00 PM (GST)

Breaks Included

Start Date

To Be Announced

Recording & slides will be provided

Modules

Online / Live · no pre-recorded sessions

Theory & practical sessions in English

Global Stats Banners — Ostadji
Digital Audience & Growth

“With 5.79 billion active social media user identities worldwide, businesses can reach audiences across almost every market”

Source: DataReportal, Digital 2026 Mid-Year Global Update
Digital Audience & Growth

“Search engines remain the leading source of brand discovery, used by 32.4% of online adults to find new brands, products and services”

Source: DataReportal & GWI, Digital 2026 Mid-Year Global Update
Digital Audience & Growth

“Business e-commerce sales across 43 major economies reached almost $27 trillion, showing the scale of today’s digital economy”

Source: UN Trade and Development, Digital Economy Report
Skills & Careers

“Employers expect 39% of workers’ core skills to change by 2030, making continuous learning increasingly important”

Source: World Economic Forum, Future of Jobs Report 2025
Skills & Careers

“70% of employers expect to hire staff with new skills by 2030 — practical, current skills are becoming the deciding factor in hiring”

Source: World Economic Forum, Future of Jobs Report 2025
Freelance & Online Earning

“Online gig work supports inclusion by creating earning opportunities for youth, women and workers building new digital skills”

Source: World Bank, Working Without Borders
Leads & Conversion

“93% of marketers report that digital marketing personalisation improves leads or purchases”

Source: HubSpot, State of Marketing 2026
AI × Digital Marketing

“80% of marketers now use AI for content creation, and 75% use it for media production”

Source: HubSpot, State of Marketing 2026
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Value Added Benefits — Social Media Marketing — Ostadji

Value Added Benefits

You’ll Receive Upon Program Completion

  • KNOWLEDGE ON DIGTAL MARKETING
  • Practical Lead Generation Demo
  • 30 Days Post-Training Support
  • Sessions Recording & Slides
  • Worksheets & Templates
  • Viral Video Hooks Collection
  • Community Group Access
  • Ostadji Certificate of Participation
  • Hubspot Inbound Marketing Certificate (Optional)
Ostadji Certificate of Participation
HubSpot Social Media Certification

You will receive a HubSpot certificate after passing HubSpot’s assessments. T&Cs apply.

Why Ostadji

Taught by a working agency, NOT JUST THEORY.

Ostadji runs live campaigns for real brands every day, built to generate leads. You learn the exact playbooks, tools and reporting we use for clients, so what you practise in the sessions is what the industry pays for.

  • Run live lead generation campaigns across Meta and Google Ads
  • Build landing pages, CRM and follow-up systems that convert
  • Learn buyer intent, lead qualification and campaign optimisation
  • Small cohorts with direct mentor feedback and certification

The class was amazing and truly exceeded my expectations. I learned so much—from content creation strategies to using AI tools effectively. The sessions were always engaging, practical, and full of valuable insights that I can now apply in real-world marketing. Mr. Fahad is an amazing instructor , explained everything clearly .

Andrea Castellon Rahul udyavar

I couldn't imagine that I would be able to learn so much in such a short time. Fahad's Advanced Marketing course is extremely detailed and well-structured. I learned many essential SEO tools efficiently, and through hands-on practice, This is an excellent course, and I am very grateful for the experience. Thank you.

Rehan Nabi Manfei Zhu

Super knowledgeable. Managed to fit in a lot of important information in a short time span. Everything I learnt from the social media content creation course will definitely be used.

Ines Nadine Bannayan
4.9/5
★★★★★
Learner rating*
Measurable Results
LIVE
Lead generation
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Leads generated
AED 0
Cost per lead
0%
Click-through rate
0%
Form conversion rate
Week 1Leads generated per weekWeek 6

Absolutely Incredible! As my professor in the digital marketing course provided an unmatched learning journey. His expertise and engaging teaching style made every class a true gem. I'm walking away with invaluable insights and a newfound passion for digital marketing. Highly recommended!

Andrea Castellon Andrea Castellon

Our company has invited Mr. Fahad for Digital Marketing Training, Our customer get good training and novel ideas to promote online Business, Mr. Fahad is well equipped.

Rehan Nabi Rehan Nabi

Fahad Sharif was an amazing tutor, great charisma and always took the time to answer questions in a great detail, even if it was off topic. Very easy to follow, would 100% recommend!!!!

Ines Ines
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Fahad Shariff – Intro

MEET THE TRAINER

Portrait of instructor Fahad
INSTRUCTOR INTRO Google Reviews

Fahad Shariff

Entrepreneur • Mentor • Marketing & Advertising (17+ yrs)

With over 17 years of experience in marketing and advertising, Fahad is a marketing professional and consultant specializing in digital marketing, AI-driven growth, e-commerce, and social media strategy.

Fahad has over 5 years of experience as a lecturer, trainer, and speaker, delivering structured digital and social media training programs for corporates and academic institutions. He has trained and consulted for leading organizations including Nakheel, Jumeirah Group, Sakoon Insurance, Veolia, and several other regional and international brands.

In addition to his professional consulting and training work, Fahad is the founder of Ostadji.com and previously built ShukranHabibi.ae, which was successfully acquired in 2023.

He holds an MBA from Buckinghamshire New University, UK, a BBA from Swiss Business School, Dubai, and a Diploma in Screen from QSFTV, Australia, and is professionally certified by Google, Meta, and HubSpot.

Digital Marketing AI E-commerce Social Media Mentorship Lecturer Speaker

Trained Profession

900+

Corporate Sessions

50

COMPANIES TRAINED

OUR STARS

They left happy. We’re sure you will too! 😊

I wholeheartedly endorse this course to anyone seeking a swift and accessible entry into the realm of social media. I extend my heartfelt gratitude to Fahad Shariff for making the learning experience both enjoyable and effortless.

Jennifer Bishop

Super knowledgeable. Managed to fit in a lot of important information in a short time span. Everything I learnt from the social media content creation course will definitely be used.

Nadine Bannayan

Thanks to this class, I was able to learn more about Digital Marketing and pick up new skills along the way. The lectures are comprehensive and informative!

Jeremiah Cerdon

Fahad is a great teacher and made the course very interesting and informative. I would recommend this course to anyone who wants to learn digital marketing.

Karen Pereira

This was a very informative, up-to-date & practical Digital Marketing Course! Thanks to the hands-on experience of Fahad and his interactive & engaging way throughout the whole course giving clear, relevant and practical examples.

Ashraf Ibrahim

The course had a lot practical knowledge with a very helpful links. The instructor is well versed with all the platforms and explains it very well.

Kevin D'Souza

This course provided a comprehensive and hands-on approach to mastering the art of content creation for social media platforms. It really exceeded my expectations. Thank you Fahad !

Dima Alameddine

Since completing the course, I have seen a significant improvement in my digital marketing skills, and I've been able to implement strategies that have had a positive impact on my organization's online presence and ROI.

Richard Godwin

Absolutely Incredible! 🌟 As my professor in the digital marketing course provided an unmatched learning journey. His expertise and engaging teaching style made every class a true gem.

Andrea Castellon

I really enjoyed this course. The learning experience was engaging and very resourceful. The assignments and course materials were practical, well-designed, and helped me understand the concepts effectively.

Meekal Zubair

It has been an amazing learning journey. I couldn't imagine that I would be able to learn so much in such a short time. Fahad's Advanced Marketing course is extremely detailed and well-structured.

Manfei Zhu

Amazing course taken up by sir Fahad, truly appreciate all the work put in from his and the entire faculty's side. Wish you all the best.

Shriyam Mohapatra

Amazing Instructor, he knows how to train us and make us industry ready, it was really fun to dive into he's session and had a very good experience learning Digital Marketing Course

Numaan Guledgud

The course was very informative and very interesting, an eye opener for people new to marketing. Highly recommend!

Aarushi Prasad

I had a great experience learning under Fahad as his teaching style is clear, patient, and highly engaging. He made complex topics easy to understand and apply. Truly one of the best instructors I've ever had!

javeria zia

900+ individuals mentored from over 24+ countries.

🇦🇪 UAE, 🇺🇸 USA, 🇫🇷 France, 🇩🇪 Germany, 🇵🇭 Philippines, 🇵🇰 Pakistan, 🇮🇳 India, 🇸🇦 KSA, 🇰🇪 Kenya, 🇷🇺 Russia, 🇿🇦 South Africa, 🇨🇦 Canada, 🇺🇦 Ukraine, 🇨🇳 China, 🇴🇲 Oman, 🇹🇷 Turkey, 🇪🇬 Egypt, 🇬🇧 United Kingdom,🇩🇿 Algeria, 🇱🇧 Lebanon🇨🇭 Switzerland 🇹🇭Thailand 🇯🇵 Japan 🇦🇺 Australia

Straight Answers

Questions You're
Probably Asking

What is a Ostadji+
Ostadji is a consultancy agency that offers both services and educational programs in creative and digital skills. Our platform is simple: you can either hire us to handle it for you or learn the skills to do it yourself through our programs which are suitable for:
  • Students
  • Entrepreneurs
  • Working professionals
  • Working professionals
  • Career Changers
What is the AI-Powered Practical Lead Generation Program?+
It is a six-week live online program covering the complete lead generation funnel, including strategy, AI, Meta Ads, Google Ads, landing pages, CRM, lead qualification, follow-up, tracking and campaign optimisation. The program is delivered by Ostadji, an agency running real campaigns, through live demonstrations, practical exercises and hands-on campaign work.
Who is this program for?+
The program is designed for professionals, students, career changers, freelancers, consultants, entrepreneurs and owners of service-based or B2B businesses that depend on leads. It is relevant to sectors such as real estate, healthcare and aesthetics, education and training, legal services, business setup and immigration, finance and insurance, automotive, home services, construction and interior design, technology and software, hospitality and travel, recruitment and HR, fitness and wellness, logistics and other professional services.
Do I need any prior experience or technical background?+
No. The program starts with the fundamentals and progresses step by step to campaign strategy, audience targeting, landing pages, Meta Ads, Google Ads, CRM, AI and optimisation. The tools and exercises are beginner-friendly, and no previous marketing or technical experience is required.
What is the language of instruction?+
All theoretical and practical sessions are conducted in English.
Can I attend while working full-time?+
Yes. The program includes one live online session each week, making it manageable for working professionals and business owners. Full session recordings and slides will also be provided if you miss a class or want to review the material.
What is the schedule and duration?+
The program runs for six weeks, with one live online session every Sunday from 6:30 pm to 9:00 pm (GST). All sessions are conducted live, with scheduled breaks included.
What if I miss a session?+
Full session recordings and slides are shared after every class, so you can catch up at any time.
How are the sessions conducted?+
The program is delivered live online in English. The sessions are interactive and not pre-recorded, allowing you to ask questions and participate during the training.
Is the program practical or theory-based?+
The program is practical and hands-on. We guide you step by step as you plan, build and launch your own lead generation campaign during the live sessions. You will work with real campaign structures, landing pages, targeting, tracking, CRM workflows, campaign data, worksheets and industry tools, rather than only listening to theory.
What will I learn during the program?+
You will learn lead generation strategy, customer and audience research, offers, Meta Ads, Google Ads, landing pages, lead forms, CRM, lead qualification, follow-up systems, tracking, retargeting, AI-assisted content and campaign optimisation. You will also learn how to measure lead quality, cost per lead and conversion performance.
Will I build and run my own lead generation campaign?+
Yes. You will be guided step by step as you build and launch a campaign for your own business, service or selected project during the program. Running live ads requires the necessary platform access, business assets and advertising budget. Lead volume and results will vary based on the offer, audience, budget, competition, market conditions and execution.
Will AI tools be included in the training?+
Yes. You will learn how to use AI for audience research, buyer personas, campaign ideas, offers, ad copy, creative concepts, landing-page content, lead follow-up and campaign analysis. You will also learn how AI and automation can support lead qualification, CRM workflows and performance optimisation.
Will I receive certificates?+
Yes. You will receive the Ostadji Certificate of Participation upon completing the program. You will also receive guidance for the relevant HubSpot certification and will receive the HubSpot certificate after passing HubSpot's official assessments. Terms and conditions apply.
What support will I receive after the program ends?+
You will receive 30 days of direct lecturer support after completing the program to ask questions, clarify concepts and receive guidance while applying what you have learned. A separate 30-minute one-to-one session will also be scheduled for an individual campaign review and personalised feedback.
Can business owners and entrepreneurs benefit from this program?+
Yes. The program is especially valuable for service-based and B2B businesses that need a consistent flow of qualified leads. Business owners will learn how to select the right channels, plan budgets, launch campaigns, improve lead quality, manage follow-up, understand performance data and work more effectively with marketing and sales teams.
What is the program fee?+
The current program fee, including applicable taxes, is clearly displayed in the pricing section of this page. Fees may be revised for future enrolments; however, the price shown is the current applicable fee.
Which payment methods are accepted?+
Payments can be made securely using a credit or debit card or by bank transfer.
When does the next batch begin?+
New batches usually begin every month. The exact start date will be announced on this page, or you may speak with a Program Advisor for the latest schedule and seat availability.
Can I speak with someone before enrolling?+
Yes. You can speak directly with a Program Advisor to discuss the curriculum, schedule, payment process and whether the program is suitable for your goals.
What is the refund policy?+
100% Money-Back Guarantee

We encourage you to attend the first live session and experience the program for yourself. If you feel it is not right for you, notify us by email or WhatsApp before the program starts or within 24 hours after the end of the first scheduled live session to receive a 100% refund. No reason is required.

No refunds will be issued if you do not notify us within this period, as instructor time, learning platform costs, program materials, administration and participant support resources are committed in advance.
Still have questions?+
If you have any further questions, please click the link below to speak with our Program Advisor. We will be happy to answer your questions before you enrol.

LET'S TALK

Lead Generation

Need more details? Let’s talk. Get your questions answered before you enrol.

SPEAK WITH PROGRAM ADVISOR